Managing reservations and reputation for two iconic restaurants in Toulouse
Introduction Julia Deplaix has been working on driving business for the restaurant "Aux Pieds Sous La Table " (Legs under the table) since its opening, now celebrating its 10th anniversary in 2023. In 2022, she opened a second venue,"Le Soulier ” (The Shoe). Today, Julia handles reservations and guest engagement initiatives across venues, a task she couldn't perform without Zenchef.
Four legs and a shoe in the heart of Toulouse This brasserie’s story is initially one of legs, four to be precise. These legs, as mentioned on the website of the restaurant "Aux Pieds Sous La Table ", form the pillars of their concept. Establishing a strong brand identity based on four core values that guide its strategy: product quality, environmental respect, sharing and collaboration.
Their newest venue, "Le Soulier ", merges both a restaurant and cocktail club, regularly featuring DJ sets. Despite its differences from its older sibling, it shares the same eco-friendly practices.
“Even though our restaurants have different atmospheres and guest profiles, they share a common approach to corporate social responsibility (CSR). We emphasize the use of local seasonal products, with a menu that evolves throughout the week based on arrivals. Additionally, we place great importance on the learning and expertise of our staff.” More growth, less labor costs In 2018, the restaurant “Aux Pieds Sous La Table ” chose to adopt ZenchefOS after managing reservations extensively on paper and hand-drawing seating plans.
“Having a restaurant without a digital solution meant not considering the new expectations of our guests. It seemed natural to move forward with Zenchef. In general, we appreciate digital solutions that make our lives easier. Why deprive ourselves, right?” Over time, the restaurant has built a strong reputation, attracting an increasing number of guests. Julia explains this growth is partly attributed to Zenchef.
“Before using ZenchefOS, the attendance at "Aux Pieds Sous La Table" was lower. We now welcome 130 guests every evening. I still spend some time on the phone, but if we had to forgo your tool, we would need an additional person to manage reservations.”